Product Infomation Management von Oracle

Oracle Introduces Oracle Product Information Management for Retail Oracle has announced the availability of Oracle Product Information Management for Retail, a master data management application that allows global retailers to create a single, enterprise view of all product information to help unlock value from within the business.Oracle Product Information Management for Retail helps retailers improve operational efficiencies, accelerate the speed-to-market of new product introductions and service offerings across different channels, improve customer intimacy and automate collaboration with trading partners.

“Many retailers are missing the point on Product Information Management and as a result are not properly preparing themselves for the future,” said Andrew White, Research Vice President, Gartner. “To be successful with business-led and technology-enabled initiatives such as customer centricity, business intelligence, multi-channel integration and SOA, retailers must establish a solid information infrastructure. With PIM, retailers can build a foundational part of that information infrastructure that will outlast and support any number of business applications and business process changes from today to the future. Retail CIOs should evaluate PIM sooner rather than later as a means to future-proof their needs for a single view of product from consumer to supplier.”

Quelle und Volltext: it news online

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